Most A& A severely underperform relative to expectations at the time of their inception. Why does this happen and how do we counter this?
Why do organizations go in for an A&A?
1. To obtain new products and services to sell to existing customers
2. To secure access to new markets or customers for existing offerings
3. To acquire needed resources such as skills, leadership or knowledge.
Risks of an A&A and more to follow...
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